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How Your Social Media Profiles can Boost Your Brand

All social media sites allow you to have a profile page that explains your business and brand. Each site offers something a little different, LinkedIn allows for a lengthy description while Instagram only gives a few sentences. You may think the profile information isn’t important; on the contrary, it is the first thing customers look …

Developing Target Audiences with Facebook Audience Insights

Written by Christopher Chin Lee on February 11th, 2015 Posted in Our Blog One of the most popular ways to advertise is on social media channels. Marketers are using PPC and paid advertising on these channels more and more. But, are you targeting the right people? The most sophisticated and well-laid out ad is a …

How to Successfully Use Banner Ads

Written by Christopher Chin Lee on January 19th, 2015 Posted in Our Blog Banner ads on the internet have been around since the mid-1990’s. With each passing year and as technology gets better and better banner ads are more effective than ever. Banner ads are one of the easiest and most affordable marketing tools on …