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I created this video with three scenarios of how companies advertise their products and services. Video marketing is great and still generates more engagement than any other online marketing.
The point I want to emphasize with video marketing, and in fact any digital marketing, is…

be aware of what you are amplifying

If you amplify your message using interruption and ‘buy-me” marketing concepts…then you will repel your audience.

Today’s online audience is in control of what they view
Talk to an expert before you market. The delivery of your content, be it video, image, podcast, etc is more crucial if you wish to engage your audience and entice them to become your customer.